WhatsApp a Saudiyya: 94% masu amfani suna zaɓar manhajar saƙo
WhatsApp na ci gaba da zama jagora a tsakanin manhajojin saƙo a Saudiyya tare da rabo na 94.4% maza da 90.4% mata, yana tabbatar da mulkinsa a cikin sararin dijital na masarautar.
Mulkin WhatsApp a kasuwar manhajojin saƙo
Dangane da rahoton “Intanet na Saudiyya 2025”, wanda Hukumar Sadarwa da Fasahar Sararin Samaniya ta fitar, WhatsApp yana da gagarumin nasara akan dukkan dandamali masu fafatawa. Manhajar saƙon tana amfani da 94.4% maza da 90.4% mata, wanda ya sa ta zama manhaja mafi yawan amfani a masarautar. Wannan babban rabo yana nuna yawan amfani da manhajar da kuma haɗin gwiwarta a cikin rayuwar yau da kullum ta Saudiyawa. Snapchat na biyu tare da rabo na 88.2% a tsakanin mata da 80.2% a tsakanin maza. TikTok yana kan matsayi na uku tare da 77.6% na amfani a tsakanin mata da 76.5% a tsakanin maza.
Banbancin jinsi a cikin zaɓin manhajoji
Bayani daga rahoton ya bayyana wasu abubuwan ban sha'awa a cikin zaɓin dandamali na zamantakewa tsakanin maza da mata. YouTube yana kan matsayi na hudu tare da rabo na 81.1% maza da 68.8% mata, wanda ke nuna karuwar shaharar abun ciki na bidiyo a tsakanin maza. Instagram, duk da cewa yana kan matsayi na biyar a cikin jerin, yana amfani da 42.4% mata da 39.5% maza. Ana ganin akwai kyakkyawar alama: mata suna amfani da Snapchat da TikTok fiye da maza, yayin da maza suka fi son YouTube. Wadannan banbance-banbancen suna nuna hanyoyin dijital na mu'amala da kuma zaɓin abun ciki tsakanin jinsi.
Hanyoyin amfani da intanet da yanayin amfani
Saudiyawa suna nuna babban matakin aiki na dijital: 61.3% na masu amfani da intanet suna shafe awanni bakwai ko fiye a kan layi kowace rana. Bugu da ƙari, 34.1% na masu amfani suna kan layi awanni uku-hudu a kowace rana. Lokacin da aka fi amfani da intanet yana faruwa daga karfe 21:00 zuwa 23:00, yayin da Juma'a shine ranar da aka fi samun aiki a mako. Wayoyin salula suna zama babban hanyar samun intanet tare da rabo na 99.6% na amfani, wanda ke nuna motsin jiki na al'ummar Saudiyya. Kwamfutoci suna amfani da 47.4% na masu amfani, kwamfutar hannu — 39.2%, yayin da sauran na'urori, ciki har da agogon zamani da na'urorin wasa, suna amfani da 30.7%.
Mahimmancin amfani da intanet a cikin rayuwar yau da kullum
Intanet ta shiga cikin dukkan fannoni na rayuwar Saudiyawa. Amfani da intanet a hanya yana kan gaba tare da rabo na 84%, wanda ke nuna halin motsi na amfani da intanet. Bayan haka, amfani da gida yana da rabo na 77.5%, yayin da a wuraren aiki intanet yana amfani da 41.4% na masu amfani. Wadannan bayanan suna nuna cewa sabis na dijital sun zama wani bangare na rayuwar Saudiyawa duka a lokacin tafiya da kuma a cikin ayyukan yau da kullum da na sana'a. Wannan yaduwar intanet tana haifar da sabbin damar sadarwa da musayar kwarewa tsakanin mutane ba tare da la'akari da inda suke ba.
Tambayoyi da aka fi yi
Wane manhaja ne mafi shahara a Saudiyya?
WhatsApp — jagora ba tare da wata shakka ba tare da amfani da 94.4% maza da 90.4% mata. Snapchat na biyu, TikTok na uku. Wannan mulkin na WhatsApp yana bayyana saboda amincinsa, sauƙin amfani da kuma yawan amfani.
Nawa ne Saudiyawa ke shafe a intanet kowace rana?
Yawancin Saudiyawa (61.3%) suna shafe awanni bakwai ko fiye a intanet a kowace rana. Kashi na uku na masu amfani (34.1%) suna kan layi awanni uku-hudu a kowace rana. Kawai 4.6% na masu amfani suna shafe a intanet ƙasa da awanni uku a kowace rana.
A kan waɗanne na'urori ne Saudiyawa suka fi amfani da intanet?
Wayoyin salula — babban kayan aikin samun intanet tare da rabo na 99.6% na amfani. Kwamfutoci suna amfani da 47.4% na masu amfani, kwamfutar hannu — 39.2%, yayin da na'urorin zamani da na'urorin wasa suna amfani da 30.7% na masu amfani.
